Social Media Automator
What this skill does
Automatically generate social media posts from articles. Supports Twitter, LinkedIn, Instagram, TikTok, YouTube Shorts, Threads, and Bluesky.
Social Media Automator is part of the Automation & Workflows category — automation and workflow skills that schedule, trigger, and orchestrate tasks. You can install it on its own or alongside other automation & workflows skills from the OpenClaw catalog.
How to install Social Media Automator
The easiest path is via the OpenClaw Easy desktop app — one click, no terminal required:
- Download OpenClaw Easy for macOS or Windows (free, one-click installer, ~30 seconds).
- Open the in-app Skills panel.
- Search for
social-media-automatorand click Install. - The skill activates automatically when an incoming message matches its description.
Install from the command line
If you already run the OpenClaw CLI, add Social Media Automator with a single command:
openclaw skills add social-media-automator
This pulls social-media-automator from ClawHub and installs it into ~/.openclaw/skills/social-media-automator/. Restart the OpenClaw gateway afterwards so the new skill is discovered.
How to use Social Media Automator
Once installed, Social Media Automator activates on its own: when an incoming message on WhatsApp, Telegram, Slack, Discord, Feishu or Line matches the skill's description, your OpenClaw agent loads it and runs the workflow. You can also trigger it explicitly by describing the task in chat. No extra configuration is required after install.
Turning video into a finished short
Social Media Automator works with video. Getting from there to something postable is a separate job: ViralMint — an open-source video pipeline — reframes to vertical, cleans the audio, cuts dead air, burns animated captions, and exports a version sized for TikTok, Reels, and Shorts.
It runs as an MCP server, so an OpenClaw agent can drive it from the same chat you already use: ask for a short, and the render comes back finished. See how to connect a video pipeline to your agent.
Manual install (advanced)
If you prefer manual installation:
- Click the Download .zip button above to grab
social-media-automator-1.2.0.zipdirectly from our S3 mirror. - Unzip into
~/.openclaw/skills/social-media-automator/(create the directory if it does not exist). - Restart OpenClaw Easy (or the OpenClaw CLI gateway) so the new skill is discovered.
Frequently asked questions
How do I install Social Media Automator?
Install Social Media Automator in the OpenClaw Easy desktop app by opening the Skills panel, searching for social-media-automator, and clicking Install. From a terminal you can run: openclaw skills add social-media-automator. Either way the skill is placed in ~/.openclaw/skills/social-media-automator/.
Is Social Media Automator free?
Yes. Social Media Automator is free and open-source, distributed under the Apache-2.0 license through ClawHub. No account or payment is required to download or run it.
What does Social Media Automator do?
Automatically generate social media posts from articles. Supports Twitter, LinkedIn, Instagram, TikTok, YouTube Shorts, Threads, and Bluesky.
Related: more automation & workflows skills
If Social Media Automator looks useful, you may also want to check out other automation & workflows skills in the OpenClaw catalog:
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Free, open-source · Apache-2.0 · Works with Claude, ChatGPT, Gemini, or local Ollama models