What this skill does
Turn a product or marketing URL, pasted script, or brief into a product launch / promo video — SaaS promos, feature reveals, product demos, app and company launches. Use when the user wants to market, launch, promote, or reveal a product; the default for any commercial URL. Site tours / showcases of a website route here too — the brief carries the show-it-as-is intent. Unclear → /hyperframes.
product-launch-video is part of the Developer Tools category — developer tools that help your agent write, review, debug, and ship code. You can install it on its own or alongside other developer tools skills from the OpenClaw catalog.
How to install product-launch-video
The easiest path is via the OpenClaw Easy desktop app — one click, no terminal required:
- Download OpenClaw Easy for macOS or Windows (free, one-click installer, ~30 seconds).
- Open the in-app Skills panel.
- Search for
product-launch-videoand click Install. - The skill activates automatically when an incoming message matches its description.
Install from the command line
If you already run the OpenClaw CLI, add product-launch-video with a single command:
openclaw skills add product-launch-video
This pulls product-launch-video from ClawHub and installs it into ~/.openclaw/skills/product-launch-video/. Restart the OpenClaw gateway afterwards so the new skill is discovered.
How to use product-launch-video
Once installed, product-launch-video activates on its own: when an incoming message on WhatsApp, Telegram, Slack, Discord, Feishu or Line matches the skill's description, your OpenClaw agent loads it and runs the workflow. You can also trigger it explicitly by describing the task in chat. No extra configuration is required after install.
Turning video into a finished short
product-launch-video works with video. Getting from there to something postable is a separate job: ViralMint — an open-source video pipeline — reframes to vertical, cleans the audio, cuts dead air, burns animated captions, and exports a version sized for TikTok, Reels, and Shorts.
It runs as an MCP server, so an OpenClaw agent can drive it from the same chat you already use: ask for a short, and the render comes back finished. See how to connect a video pipeline to your agent.
Manual install (advanced)
If you prefer manual installation:
- Click the Download .zip button above to grab
product-launch-video-1.0.25.zipdirectly from our S3 mirror. - Unzip into
~/.openclaw/skills/product-launch-video/(create the directory if it does not exist). - Restart OpenClaw Easy (or the OpenClaw CLI gateway) so the new skill is discovered.
Frequently asked questions
How do I install product-launch-video?
Install product-launch-video in the OpenClaw Easy desktop app by opening the Skills panel, searching for product-launch-video, and clicking Install. From a terminal you can run: openclaw skills add product-launch-video. Either way the skill is placed in ~/.openclaw/skills/product-launch-video/.
Is product-launch-video free?
Yes. product-launch-video is free and open-source, distributed under the Apache-2.0 license through ClawHub. No account or payment is required to download or run it.
What does product-launch-video do?
Turn a product or marketing URL, pasted script, or brief into a product launch / promo video — SaaS promos, feature reveals, product demos, app and company launches.
Related: more developer tools skills
If product-launch-video looks useful, you may also want to check out other developer tools skills in the OpenClaw catalog:
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Free, open-source · Apache-2.0 · Works with Claude, ChatGPT, Gemini, or local Ollama models