Sales Playbook

What this skill does

Complete B2B sales system — from ICP to closed-won. Discovery frameworks, objection handling, pipeline management, forecasting, and deal acceleration.

Sales Playbook is part of the Automation & Workflows category — automation and workflow skills that schedule, trigger, and orchestrate tasks. You can install it on its own or alongside other automation & workflows skills from the OpenClaw catalog.

How to install Sales Playbook

The easiest path is via the OpenClaw Easy desktop app — one click, no terminal required:

1. Download OpenClaw Easy for macOS or Windows (free, one-click installer, ~30 seconds).
2. Open the in-app Skills panel.
3. Search for afrexai-sales-playbook and click Install.
4. The skill activates automatically when an incoming message matches its description.

Install from the command line

If you already run the OpenClaw CLI, add Sales Playbook with a single command:

openclaw skills add afrexai-sales-playbook

This pulls afrexai-sales-playbook from ClawHub and installs it into ~/.openclaw/skills/afrexai-sales-playbook/. Restart the OpenClaw gateway afterwards so the new skill is discovered.

How to use Sales Playbook

Once installed, Sales Playbook activates on its own: when an incoming message on WhatsApp, Telegram, Slack, Discord, Feishu or Line matches the skill's description, your OpenClaw agent loads it and runs the workflow. You can also trigger it explicitly by describing the task in chat. No extra configuration is required after install.

Manual install (advanced)

If you prefer manual installation:

1. Click the Download .zip button above to grab afrexai-sales-playbook-1.0.0.zip directly from our S3 mirror.
2. Unzip into ~/.openclaw/skills/afrexai-sales-playbook/ (create the directory if it does not exist).
3. Restart OpenClaw Easy (or the OpenClaw CLI gateway) so the new skill is discovered.

Frequently asked questions

How do I install Sales Playbook?

Install Sales Playbook in the OpenClaw Easy desktop app by opening the Skills panel, searching for afrexai-sales-playbook, and clicking Install. From a terminal you can run: openclaw skills add afrexai-sales-playbook. Either way the skill is placed in ~/.openclaw/skills/afrexai-sales-playbook/.

Is Sales Playbook free?

Yes. Sales Playbook is free and open-source, distributed under the Apache-2.0 license through ClawHub. No account or payment is required to download or run it.

What does Sales Playbook do?

Complete B2B sales system — from ICP to closed-won. Discovery frameworks, objection handling, pipeline management, forecasting, and deal acceleration.

Related: more automation & workflows skills

If Sales Playbook looks useful, you may also want to check out other automation & workflows skills in the OpenClaw catalog:

• HR ⬇ 2K
• Mission Claw ⬇ 2K
• Tesla Smart Charge ⬇ 2K
• Invoice ⬇ 2K
• DELLIGHT CMO Content Marketing ⬇ 2K

Browse the full OpenClaw skill catalog

This page covers just one skill. The OpenClaw skill hub has 10,000+ more — search, sort by downloads or stars, and install any of them in one click. There is also a curated awesome-openclaw-skills list grouped by use case.